Attend Workshops

Date	Online Registration
Saturday, September 18, 2010	Register

Purpose:

This workshop is for people considering social media as part of their marketing strategy. it covers the basics of utilizing social media tools for business

Agenda:

This workshop is a general overview of Social Media Marketing. It discusses the latest trends, how Twitter, Facebook groups, blogs, and Linked-In have grown and how it can benefit your business. You’ll learn all aspects associated with SMM, what they are best used for and steps you need to take to develop your own strategy. Special highlights include: what is social media?; how to distinguish what social media tools are necessary for business success; how to measure success of your own company when utilzing social media strategies; tools and guidelines for lauching a social media campaign and SMM case studies.
It will include step by step instructions as to how to develop your individual SMM strategy, cover tools to manage your social networking accounts, how to track trends, manage your public brand and using applications to linksites and reports more readily. Laptop recommended but not required.

Time: 9:30 AM-12:30 PM

Location: Round Rock Chamber of Commerce, 212 East Main Street, Round Rock, TX 78664 · Map

Cost: $35 credit card in advance,$35 cash/check at the door

Date	Online Registration
Tuesday, September 28, 2010	Register
Tuesday, September 28, 2010	Register
Tuesday, October 05, 2010	Register
Tuesday, October 12, 2010	Register
Tuesday, October 19, 2010	Register
Tuesday, October 26, 2010	Register

Purpose:

This series is for people who are considering starting a business. After the first free workshops, attendees will have the options of: 1 signing up for any or all in the series;2 scheduling free counseling, or 3 doing nothing. First workshop is 12 to 3

Agenda:

Session 1- Sep 28 Intro to basic elements to start a business from 11-2. Some elements are personal factors,basic marketing, org structure and biz plans
Session 2- Oct 5 Business Concepts-outline of feasibility plan elements so attendee can collect the right market and competitive data to test feasibility in sessions 3 and 4
Session 3 Oct 12 Marketing Plan-ID target markets and related costs for implementation
Session 4 Oct 19 Financial Projections- details for estimating sales, developing cash flow forecasts and startup expenses
Session 5 Oct 26 Sources of Funding, bookkeeping systems, the 6 C’s of credit, financial statement analysis and discussion of final steps

Click on second April 27 link to pay discounted fee for series

Time: 11AM - 1PM

Location:

Cost: First session free, sessions 2-5 are $35 ea or all 4 for $100

Date	Online Registration
Wednesday, March 31, 2010	Register

Purpose:

To provide basic information to people considering buying a franchise.

Agenda:

Basics include criteria for evaluating a franchise and comparing to buying a business. Advantages and disadvantages. Due diligence required and much more

Time: 11:30AM-1:30PM

Location:

Cost: $35.00

Date	Online Registration
Wednesday, November 17, 2010	Register
Wednesday, January 19, 2011	Register
Wednesday, September 15, 2010	Register
Saturday, October 09, 2010	Register

Purpose:

To help would be entrepreneurs to effectively evaluate the pros and cons of starting a small business and create a road map to small business success.

Agenda:

Financial considerations, planning, forms of business organization, financing alternatives, marketing, insurance and taxes are among the subjects covered. Presented by practicing professionals augmented by SCORE counselors.

Time: 8:50 A.M. to 4 P.M.

Location:

Cost: $50 in advance, $55 cash or check at the door. $25 for each subsequent person with the same business. Comfortable seating for 20, preregistration recommended

Date	Online Registration
Tuesday, November 16, 2010	Register
Tuesday, August 17, 2010	Register
Tuesday, September 21, 2010	Register
Tuesday, October 19, 2010	Register

Purpose:

Provide general and individual guidance to prepare a business plan with essential elements.

Agenda:

Identify content and format for business plan, including sources of information to aide in development.

Time: 11:30 A.M. to 1:30 P.M.

Location:

Cost: $35 in advance, $40 cash or check at the door. $20 for each subsequent person with the same business.

Date	Online Registration
Saturday, January 29, 2011	Register
Saturday, September 25, 2010	Register
Saturday, November 13, 2010	Register

Purpose:

How to use your website as a marketing tool by combining marketing concepts with web design technologies, platforms and methods such as search engine optimization, search engine marketing, Intro to blogging for business, social networks and more

Agenda:

Overview of strategic marketing objectives, getting started with web design terminology and site design,site promotion (intro to SEO and PPC), and examples of business/social platforms currently in use. Presented by experts in web design,web technology and marketing who will provide basics for you to begin planning your web strategy

Time: 9:30 AM to 12:30 PM

Location:

Cost: Seating is limited to first 50 paying clients. $35 in advance, $40 cash or check at the door. Preregistration is advised.

Date	Online Registration
Saturday, September 11, 2010	Register
Saturday, November 06, 2010	Register
Saturday, January 15, 2011	Register

Purpose:

How to develop a practical and effective marketing plan

Agenda:

How to define your target market and position, price, deliver and promote your product or service

Time: 9 A.M. to 1 P.M.

Location:

Cost: $35 in advance, $40 cash or check at the door. $20 for each subsequent person with the same business.

Date	Online Registration
Thursday, April 22, 2010	Register

Purpose:

Free workshop to identify and discuss the sources of business capital. Coordinnated with Financial Fitness Week for Greater Austin

Agenda:

Sources for capital, loan requirements, loan underwriting

Time: 11:30 A.M. to 1:30 P.M.

Location:

Cost: Free

Date	Online Registration
Wednesday, May 05, 2010	Register

Purpose:

To assist entrepreneurs with the content and organization of a plan including where and how to find info

Agenda:

Learn what is needed, why it helps, who needs it and how to research important pieces

Time: 11:30 A.M. to 1:30 P.M.

Location: 1 Ikea Way, Round Rock, TX 78665 · Map

Cost: Free (must preregister)

Demands on small business owners' time and the need for specialized knowledge can be daunting. Missed profit opportunities, lingering unsolved problems, and lack of critical information can seriously hinder the ability of a business to prosper or even survive. Now SCORE Austin offers a special program of "Advanced Workshops" specifically designed for businesses that have been established for 3 or more years, that typically have revenue of >$500,000 and 3 or more employees yet need to refocus their business goals and strategies.

SCORE's experienced executives will:

• provide an objective and confidential analysis of an enterprise, identifying business needs
• collaborate with management to create a unique program to meet those needs
• prepare and present unique workshops, seminars and counseling to management and staff that are tailored to meet the identified needs

Fees are based on time required for preparation and presentation. Several options will be presented to business owners after initial free assessment. Workshops at business location will be scheduled at owners' preference. For further information, email info@scoreaustin.org or call 512-928-2425

Many workshop presenters are practicing professionals including accountants, lawyers, bankers and business managers from diverse businesses and industries. Other facilitators are SCORE counselors who have years of industry and business experience.